Alliances

Strategic alliances are an important part of business at Philips. They enable us to bring new products to the market that we would not have been able to develop on our own. Philips combines with a number of leading global companies to build advanced products and services that touch the lives of people everyday.

At Philips we have over 30 partnerships with other market leaders in their fields. Here is a selection of some of them:

Nike:

Philips and Nike have joined forces to bring technology to sport. The Alliance is delivering innovative, technological solutions to enhance the athletic experience

www.philips-nike.com.

Sara Lee:

Philips and Douwe Egberts (Sara Lee) have joined forces to develop and market the revolutionary new Senseo® coffee system. Senseo® coffee machines and a Senseo® coffee pods give consumers a sensational cup of freshly brewed coffee with a rich frothy layer.

Yahoo:           

A global partnering deal that will jointly develop and deliver Yahoo! content and Internet services, via Philips’ Streamium Internet-enabled Home Entertainment devices, to any location in the home.  

EPIC:

Philips and Epic Systems Corporation have signed an agreement to provide enterprise software, medical imaging and monitoring IT solutions that will integrate patient information. This will combine Epic’s strengths in healthcare information systems with Philips strengths in medical technology.

Unilever:

Philips and Unilever launched a joint product on the Dutch market in April 2004: Perfective. It integrates the Philips Perfective electric iron with a specially developed anti-crease agent in a Robijn liquid cartridge.

Visa:

Philips and Visa International have formed a major alliance to jointly promote and develop the application of contact-less chip technology for payment transactions, and to promote the benefits of fast and secure universal commerce for consumers, content providers, merchants and banks.