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Straightener Prestige with SenseIQ

How SenseIQ works uniquely for you and your hair

Senses

Senses

Senses

The active digital sensor measures your hair's temperature more than 20,000* times per styling session.

your hair's temperature

Adapts

Adapts

Adapts

The intelligent microprocessor automatically adjusts the temperature to prevent your hair from overheating.

the straightening performance

Cares

Cares

Cares

Our unique sensing and adapting technology protects the hair from overheating and locks-in up to 70% of its natural moisture** for healthy-looking, vibrantly shiny hair.

Proven to maintain up to 93%*** of your hair's essential strength so your hair always feels healthy on the inside while looking sleek and lustrous outside.

uniquely for your hair

*30x/sec x 12mins styling session

**SenseIQ mode at 170° C

***SenseIQ mode at 200°C, mean results

Check out how Straightener Prestige knows your hair is as unique as you are.

Product video
a couple of philips device accessories

Get the new Straightener Prestige with SenseIQ and its Accessories

Heat-resistant Storage Pouch and Protection Cap

The stylish roll-up pouch servers as a heat-resistant mat that helps you style and store anywhere. The storage cap also keeps your straightener securely stored at home or while traveling.

Discover more Personal Care products

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