Straightener Prestige with SenseIQ

Unique hair. Unique care.

Philips Straightener Prestige

with SenseIQ

BHS830/03

Vibrant shine outside. Essential strength inside.

SenseIQ technology, integrated in Straightener Prestige, offers a superior personalized styling experience to your hair’s needs. Embedded with the active digital sensor, it senses and adapts to your unique hair to prevent overheating.

Measure your hair's temperature more than 20,000* times per styling session

Maintain up to 93%*** of your hair's natural strength

Lock-in 70% of your hair’s natural moisture**

Suggested retail price:

HKD1,198.00

*30x/sec x 12mins styling session

**SenseIQ mode at 170° C

***SenseIQ mode at 200°C, mean results

How SenseIQ works uniquely for you and your hair

Senses

The active digital sensor measures your hair's temperature more than 20,000* times per styling session.

your hair's temperature

Adapts

The intelligent microprocessor automatically adjusts the temperature to prevent your hair from overheating.

the straightening performance

Cares

Our unique sensing and adapting technology protects the hair from overheating and locks-in up to 70% of its natural moisture** for healthy-looking, vibrantly shiny hair.

Proven to maintain up to 93%*** of your hair's essential strength so your hair always feels healthy on the inside while looking sleek and lustrous outside.

uniquely for your hair

*30x/sec x 12mins styling session

**SenseIQ mode at 170° C

***SenseIQ mode at 200°C, mean results

Tetra Ionic System

The design infuses millions of ions into your hair using four special jets. Embedded within ionic channels on both sides of the straightener, the system removes static, eliminates frizz, and gives your hair’s lustrous moisture-rich shine.

Ultra-Smooth Plates

The Ultra-Smooth ceramic coated plate is produced under a specialized refinement process to glide across the surface of your hair without any pulling.

3 Preset Modes

At the touch of one button, you can select one of three preset modes based on your hair-type for easy straightening.

Gentle - Heats to 170°C for use with fine, pale, blonde or color-treated hair.
Normal - Heats to 190°C for use on textured or softly waved hair.
Fast - Heats to 210°C for hard-to-straighten hair, including thick, course or curly hair.

Check out how Straightener Prestige knows your hair is as unique as you are.

Get the new Straightener Prestige with SenseIQ and its Accessories

Heat-resistant Storage Pouch and Protection Cap

The stylish roll-up pouch servers as a heat-resistant mat that helps you style and store anywhere. The storage cap also keeps your straightener securely stored at home or while traveling.

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Haircare